My good buddy Kevin and I had an email exchange the other day about music and money. Specifically, it was about how much he felt his band should charge for their CD versus what another member thought. One wanted to charge $10 and the other felt more like charging something far less or even giving them away. There was talk of Trent Reznor and his new approach with NIN and how that might not be applicable to independent musicians with a following in the tens rather than tens of thousands. As I wrote down my take, a distinct difference in approaches to musical work and compensation began to emerge.

Conservatory training for composers is full of enlightment inducing thought bombs. Some of them are placed by brilliant teachers and they tick away for years before going off at just the right time. This wisdom is sad in a sense because the one who receives it will most likely appreciate on the same day that he needed it to avoid a catastrophe that unfolded one minute or less before the bomb went off. Thus do we learn the things we already know.

All of that is to say that when studying composition the overriding theme in most of the great composers of the canon is that they worked very hard with little appreciation and came to acclaim after death. And not on the same day that the obituary was published. It was usually 60 to 100 years later. It’s not a pleasant lesson for someone who is 18 and just now taking on the seemingly austere mantle of composer, but it’s one that does serve.

That lesson taught me about the importance of the day job. It taught me that creative work doesn’t lead to money 99 times out of 100. Somehow this piece of knowledge that etched itself into me brought with it a profound joy for any time someone listened to my work and made even the most dismissive of comments. At least I owned that moment in that mind. And if I don’t get paid for my creative work it doesn’t really matter. I know in my heart that I make music out of a compulsion, not out of some misguided sense of industry. It’s something that is motivated purely from within.

I think that it would be very nice to cultivate an audience of perhaps 100 people who really enjoy and appreciate my work. It would give me the confidence that every artist needs and the feedback that is essential to any creative work. I’m sure there are ways to create some kind of profit from such a group, but again money isn’t my intent. The intent is to be heard. And the more time I spend thinking about it, the more central intent is to my work.

Kevin is an incredibly talented man. To my mind, whatever decision he makes will be right. We’re living in a time where creative people can’t really lose. Anyone can have an audience with a little work and some word of mouth. Not everyone can make a living at it, but it doesn’t seem that the number of people who can has gone down.

“maybe we’re getting back to a time where making music is a product of living.”

cousin dave and i were talking not too long ago about music as a practice and where it’s headed. we’re both in our mid-thirties and have families and jobs and all that jazz. i won’t speak for him but frankly, i’m not sure that i have any desire to do any of the crazy stuff associated with being a hugely successful musician. touring and all that is just out at this stage of my life. but i really do want people to listen to the music that i produce.

as our conversation progressed, he said something that completely reset my focus. something along the lines of being in a time where music returns to “a product of living.”

when i think about that turn of phrase, everything that i have been trying to say for the last 10 years or so comes together very clearly. in fact, it could really work its way into being my “artist’s statement.” there has always been an inner struggle with why i need to do what i do. it isn’t purely for enjoyment that i play and record. it isn’t the product that is the goal nor is the state of flow achieved in the process. making music has simply been something that i do. it’s a sort of cross between blinking my eyes and taking out the trash; done automatically but with intent.

that said, i am not by any means unique. other people feel this way. even the ones with albums for sale in big chain stores. this instinctive assumption has always led me away from the “if musicians don’t get paid they won’t make any more music!!!” rhetoric. take a look at the internet and you’ll find scores of people posting their songs for anyone to hear. and why is that? because we’re a culture of day jobs. creative people have the means to share and when given the choice between waiting for a record company to sign them or having 50 comments under a blog post, they’ll take the comments.

it would be great to make money from creative output and that potential still exists. there are plenty of applications for art and music within commercial boundaries. at the same time, this is not the reason to create. writing about this on the internet for a savvy audience of web types might make it seem like there’s some claim here that a shift in paradigm is eminent. nope. music and art being made simply because that’s what we do goes back forever. it’s the idea that we MUST be paid for it that’s new. and it’s an idea that crumbles under the pressure of the creative urge.

how many people who want to be the famous author at the book signing go to the trouble of actually writing that novel? not many. meanwhile, how many people who want to tell a story give it away on a blog or issue on-demand or limited printings? more than a few! what artist balks at a web gallery to show off the latest paintings sitting in the studio? it seems that someone who is motivated to produce something will almost always have a desire to share it that at the very least meets the compulsion to create.

it doesn’t feel like there is much of a future in the world of music for money. the radio, long dead to most of us, has been replaced with the comfort and control of an mp3 player. let’s just be honest and say iPod. from the perspective of the listener, everything that one could want is available at the touch of a button. CDs and records purchased years ago can be digitized and mixed in with random songs given away on the internet or purchases from any online music store. all of these are equal under the eyes of the almighty shuffle function. what power for the listener. what a blessing for the creative mind.

knowing that a track that i have posted and finds its way somehow to someone’s iPod is now essentially equal to all other music there puts me in a place of honor. eventually, whether it was selected for a playlist or simply favored by the random seed, my song will pop up. i won’t hear a “cha-ching” noise when it does, but if i’m completely honest, it doesn’t matter. i made that music because i was compelled to do so. because that is what i have chosen to do with my time on this earth. the exchange of currency loses all meaning and is replaced by the potential for the passing of some beautiful energy.

it sounds like i’m degenerating into hippie-speak, and maybe i am. dust off your crystals and break out the wind chimes my earth children!

the fact remains that although there are many, many artists who are making their work available for no monetary exchange with the hope that someone will take notice and offer to allow the artist a chance at the “big time,” all of them, presumably, enjoyed doing the work for its own sake. it would have been made anyway. i know of many musicians with no desire to “hit it big” who spend untold hours producing meticulously crafted work simply to be able to point to it and say, “i did that!” in that very real sense, music is indeed becoming a natural product of modern life. and what an amazing proposition that is.

the ubiquity of the internet has radically altered the game for creativity and in this time of change that never seems to stop or slow down we are seeing the death of the tried and true methods of business. many have posited that within 5 years newspapers will be a thing of the past. as hulu and youtube expand to make on-demand viewing of television programs from anyplace with a network drop a common activity, one must wonder about the future of broadcast television. the book publishing industry is under incredible strain and may turn to the kindle or other ebook readers as its best hope for surviving. but if the kindle becomes the iPod of books and periodicals, there is the very real possibility that publishing will fall to the same fate as the music industry. again, if ‘zines and the latest best seller can exist in the same package and draw the same attention, what does that mean?

sharing creative output as a part of daily life seems so brilliant and vibrant that it’s hard for me to turn it over and examine what we will lose in the process. right now, there isn’t a whole lot that comes up as a loss to my eyes. some things that have been a long time coming are here and we should enjoy them while we can.

there are a number of assumptions that i’m going to lay out here. the first is that most of the people who read this work full time jobs that are not related in any way to their creative output. that is to say, there is a “day job” involved. most of my friends who i know read this work all day and do their writing or composing or art at night or on the weekends. for me, there are three very strict divisions in my day: work, family and creative output. my creative work is divided right now between composing/recording/practicing (studio time) and instrument building (shop time). that’s a lot of stuff to break down, but it isn’t that difficult to do.

the first step toward doing solid creative work is to make it a part of the day. establishing a routine isn’t easy sometimes because it feels like the thing the the id wants to do isn’t going jive with the time or resources available. my basic strategy is to suck it up. i look for the immovable objects that surround me and use them as anchors to hold me on course or points for me to push off. a great example of that is my son.

my boy isn’t two years old yet. he is a creature of habit and a force of nature. we communicate very effectively but that doesn’t mean that he is compliant in the least. there’s another thing he’s not: quiet. when he was a baby i would take him into the studio with me in the evening and record. this gave my wife some time to herself and allowed me to bond with him. he was critical of my instrument choices sometimes (he still hates the banjo) but for the most part he was quiet and slept, maybe singing along from time to time. a year and a half later, he’s a totally different beast. i can’t have a live mic anywhere near him and he likes to help me play the guitar. so recording with him around is completely out. honestly, playing an instrument with him around is a challenge that i relish, but not one that is conducive to putting material on tape.

all of that aside, he still loves spending time with me in my studio. having him around doesn’t require 100% of my attention (most of the time) and he primarily wants to be close by and play with neat stuff. this is perfectly cool if i want to do some carving on a guitar neck or glue up some binding. he watches, hands me tools, and provides a running commentary that keeps me from taking myself too seriously or over thinking a project. on the weekends we spend hours in the garage together with him playing with anything within reach (which is a very short list of blunt objects that come into regular contact with the concrete floor and my knees) and me doing anything but working with power tools. i’m not cool with running the band saw around a toddler as i’m in love with the idea of keeping all ten of my digits.

with this in mind, there are rules for what kind of creative work can be done with my boy around. the first rule is that the creative activity needs to be one that can be interrupted at any time. that clears the board significantly. sanding can stop while gluing the top to the sides cannot. practicing can stop but recording can’t (or shouldn’t). this seems to contradict what i said about the boy being an example of an anchor, what with all of the stopping and starting, but it doesn’t. i know the rules in advance and being mentally prepared to drop what i’m doing allows me to maintain the necessary focus and still sneak in some work that i might not do if i didn’t see and seize the opportunity.

with the rules in place, i know that working on building an instrument can be done before bedtime but recording one must be done after. most evenings after dinner and a few books, we retire to my studio where i carve or glue or cut up guitar parts and my son plays with all of the fun stuff my studio has to offer a boy his age. things like sheets of cardboard. or a box of clothespins used to glue up linings. or random clamps. or anything with sliders or knobs. or his personal favorite: “peeks.” that would be “picks” to the rest of us. he loves to attack instruments with a guitar pick and so he does. he has fun, i get to chat with him, and plenty of guitar building or composing gets done at a reasonable pace.

note the word “reasonable.” not all definitions of that word are equal. my instrument building pace is glacial. i’m better with that on some days than others, but it’s getting done. being cool with having a longer time line than i would like is pretty important. for sanity’s sake i subdivide the building process into tasks where i need some level of education. like making and gluing braces for the top of the guitar. this is a process full of voodoo so getting the top done became a sub-project of sorts. when i got it done and attached to the sides there was a sense of accomplishment. the guitar isn’t making any noise, but a lot of learning took place and a process was completed. perspective is a powerful tool.

after the boy is in bed comes studio time. this is where the door is closed and my beautiful wife gives me the gift of one uninterrupted hour each night monday through thursday. that’s four hours a week. half of the old school average work day. it doesn’t sound like much, but it is. compartmentalizing means making that tiny part of my day as effective as i can. my passing thoughts are spent imagining what will be done with that time. my commute is often spent planning those 60 minutes and by the time they arrive, i am mentally prepared.

bear with me on this next part. it’s silly, but after thinking about it for some time i have decided that it is pretty important. the transition from family time to studio time is helped along by my shower. i was always a morning shower guy (before i started getting up for work at 5:00 AM) but moving it to the evening puts a good break in the day. much the way the commute home from work splits work time and family time, some hot water provides a mark between everything that i was doing and what i’m going to do in the studio. psychologically this is a really good way to get things rolling. clear divisions of time are quite significant.

when the door closes, i am somewhere else and that’s how it has to be. if your time is limited to an hour a day, it has to be the most effective hour it can be. there is no email. there is no internet. no applications that are not absolutely required for the task at hand. the space is prepared in advance and kept ready for work. no distractions. pure focus.

what makes for a successful session is pretty simple. being prepared mentally is the hard part. all of that other stuff from the day has to go away. the stress of the day to day is on the shelf and there are no priorities aside from doing that solid work. it’s like preparing for a performance. when you are on stage, that’s all there is. it should be the same way in the studio. i’ll talk more about my take on the similarities between the studio and the stage later. they’re more alike than not and that deserves some recognition.

the tools and the room must be set up in advance and preferably kept that way. i have a very simple home studio and keeping it small but feature rich helps me be more effective. there aren’t a thousand widgets to fire up. i plug in my sound block and pre-amp, launch a single application and begin my session. this is in no way limiting. it frees the studio time from the drudgery of keeping pace with a massive pile of gear and accentuates the effort put into composing or recording. a big part of efficiency is simplicity and i practice that for all it’s worth. in fact, i set up the studio after we put the boy to bed and before i take my evening shower. that way the studio is ready when i am.

the hour that i spend in the studio is strictly for creating, not editing or critiquing. that is done on the next morning when i put whatever scraps i can paste together onto the ipod for my morning commute. i find that i’m a very poor judge of material when i’m in the studio. headphones or monitors create illusions of defects that aren’t there in the morning or accent strengths that aren’t as significant after a night’s sleep. so again i have moved my time for critical activity to another chunk of my day. this gives the creative and critical processes some distance and improves the use of the time for each function.

for the kind of balance that is needed to embrace a creative lifestyle alongside the demands of living today, compartmentalizing is key. find a routine. stick to it. and divide time with predetermined markers. following this has squeezed more hours out of the day than i thought i had.